Austenland treasure hunt, day 5

Okay, you guys are ridiculously good. Every day someone has been at the right store before it even opened with many more arriving after. Given that, I'm making this one a little tougher as well as raising the stakes. The final prize is a Pride & Prejudice DVD (I cannot confirm which version--I assume Colin Firth's). But on top of that I'm throwing in two tickets to the Salt Lake City red carpet screening of Austenland, Tuesday, August 6, at the Broadway Cinema. I'll be there with the director Jerusha Hess and we'll do a Q&A after the screening. If you win, show up at the theater at 6:30pm Tuesday and I'll have your tickets.

If you don't win this final prize but are dying to go to that show, call the Broadway Cinema to see if you can still pick up a pass. (Passes must be redeemed for tickets the day of the show and aren't a guarantee of getting in--call the theater for details.) To be certain of tickets, you could also attend the Salt Lake Film Society fundraiser at the Grand America Hotel the afternoon of August 6. Swanky high tea! I'll be talking and showing some photos from the set. And then we'll all go to the movie after.

So here's the clue. At what Salt Lake Valley business was this photo taken?

Too hard? At 9:30 am I'll post a second photo. I doubt I'll need to post a third. Let the final hunt begin and tallyho!

[EDIT]: Okay the treasure is actually the novel Emma and a DVD of the movie Clueless! Plus the two tickets to the SLC red carpet screening. Also, here's a second photo clue: